LG 55UP7740PTZ – 55″ 4K Smart UHD TV

  • Real 4K UHD
  • Cinema
  • Game
  • Sports
  • Intelligent Quad Core Processor 4K
  • AI ThinQ
SKU: 55UP7740PTZ Categories: ,

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LG 55UQ8040 55″ 4K Ultra HD Smart TV
Entertainment

Home to all your favorites.

Access the Netflix, Disney+ Hotstar, Apple TV app, and Amazon prime video. Choose From the latest movies, TV shows, documentaries, and live sports, and find them all in one place.
LG 50UP7500PTZ Entertainment
*Netflix streaming membership required.
**Disney+ content available on Hotstar App.
***Apple, the Apple logo, and Apple TV are trademarks of Apple Inc, Registered in the U.S. and other countries.
****Apple TV+ requires a subscription.
*****Amazon, Prime Video and all related logos are trademarks of Amazon.com, Inc. or its affiliates. Amazon Prime membership and/or Prime Video fees apply. See primevideo.com/terms for details.
******Supported service may differ by country.

Active HDR

Down to the finest detail.

LG UHD TV provides vibrant colour and accurate detail with Active HDR. Enjoy your favorite films in the same quality as the original with multi HDR formats including HDR10 and HLG.
LG 50UP7500PTZ Active HDRGame

Optimizer

Quick and easy game setup.

Manage all your settings in one place with modes optimized for various game genres: FPS, RPG, and RTS. Control contrast with black & white stabilisation for better visibility.
LG 50UP7500PTZ Game Optimizer

HGiG

Immerse yourself in the game.

HGiG recognises tv performance and picture quality then tunes HDR graphics to provide the ultimate HDR gaming experience.
LG 50UP7500PTZ HGiG

Low Input Lag

Complete control without delay.

LG UHD TVs allow users to take full and instant control of games without delays.
LG 50UP7500PTZ Low Input Lag

Sports Alert

Never miss your team play.

Sports Alert notifies you before, during, and after games. You’ll never have to worry about missing the big plays from your favorite teams, even when you’re watching other content.
LG 50UP7500PTZ Sports Alert

Bluetooth Surround Ready

A clear home advantage.

Easily connect Bluetooth speakers for a true wireless surround sound experience. All the action sounds richer and more realistic, bringing the big-game atmosphere to your living room.
LG 50UP7500PTZ Bluetooth Surround Ready

Enhance Your Interior

Add LG UHD AI ThinQ to your interior decoration. A slim panel and bezel combined with aesthetic design elevate any interior.
A luxury living room with a TV displaying an aerial view of woods in red.]
A TV displaying a picture of London Bridge is in an antique workroom. A close up of a TV displaying a picture of London Bridge is on a table in an antique workroom.
Intelligent Quad Core Processor 4K

Enhance everything you see and hear.

The processor removes video noise and creates more vibrant colour and contrast. Low resolution images are upscaled and reproduced at close to 4K quality. It also knows when, where, and how to improve sound, creating virtual surround sound for a more immersive and cinematic experience.
LG 50UP7500PTZ Intelligent Quad Core Processor 4K

AI Brightness Control

A bright idea for better TV.

A light sensor measures the surrounding ambient light, then the processor finely adjusts tone mapping for optimal screen brightness. Smart dimming control and a pixel compensation algorithm improve contrast for better dark images. And HDR content is refined with brightness adjustments that transform darker scenes into ones with stunning contrast, detail, and color depth.
LG 50UP7500PTZ AI Brightness Control

AI Sound

Sound that every genre deserves.

By learning from more than 17 million audio data points, the processor identifies voices, effects, and frequencies so it can then optimize the sound by genre for a more immersive experience.
LG 50UP7500PTZ AI Sound
AI ThinQ

Think you know smart?
Think again.

LG ThinQ is here to maximize your TV experience. Choose your favorite built-in voice assistant to control your TV with just your voice or browse through all the OTT apps for latest content and movies.
LG 50UP7500PTZ AI ThinQ

New Home

Welcome to your new home.

Your days of endlessly searching for new content or old favorites are coming to an end. The home screen has been redesigned to show you everything worth watching, all in one place. Enjoy personalized content recommendations based on your watch history, quick access to a variety of content, and easier control of connected devices.
LG 50UP7500PTZ New Home

Voice Command

Your central hub of convenience.

LG ThinQ allows simple command and control of your Home IoT ecosystem with natural voice recognition*. With Google Assistant and Amazon Alexa built in, you can control your LG UHD AI ThinQ with your voice and access entertainment faster.
LG 50UP7500PTZ Voice Command

Additional information

Brand

Model

55UP7740PTZ

Screen Size

55"

Screen Resolution

4K – UHD

Smart, Operating System

Yes, WebOS

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